If youâve done your research you may be wondering how itâs possible that we can sell a complete snowboard package for the same price that you might find the major brands selling just the board without bindings or boots included. So what gives? Are we trying to sell you garbage? Will your snowboard package fall apart after a few times?
The simple answer is absolutely not, but hereâs a bit more insight as to why we can sell for the prices we do.
Products designed for beginners - Our products have one purpose and thatâs to get you on the mountain having fun as quickly as possible. Our snowboards for example are soft flexing and forgiving, which is exactly what you need to learn. While they might lack the bells and whistles a $500 + board has, a beginner doesnât need and wonât appreciate those features. In fact a snowboard thatâs too responsive may hinder your riding when youâre just starting out. Â
If itâs not broken⌠Youâve heard the saying. Many of the major brands change models and graphics year after year, often not even changing technology. All of these things cost money. At 5th Element we work hard to develop modern relevant products but unless we see a need for a major change we stick with what works.Â
Small but mighty - Our team is tiny. That means smaller overhead which again helps us keep our prices low. That being said, weâve all worked in the industry for 15+ years. We constantly test our own products and that of competitors and work tirelessly on bringing you the best product we can.
Whereâs the pro team? Â You may not see us sponsoring athletes or paying for pricey ads like some of the larger brands out there. While we absolutely appreciate what our friends at other brands are doing for the industry, we feel that our impact comes from lowering the barrier to entry as much as possible but keeping our snowsports gear affordable.
But for real, is it garbage? If youâre not convinced yet that the reason weâre able to make our snowboard package prices so cheap is by cutting some of these costs, then this might convince you. To be completely frank, we make our products in a lot of the same factories that our friends from other brands do. You wonât see the hottest new tech from us like theirs, but you will see quality gear that gets you into the sport. At 5th Element we like to say âwe donât want to be your forever boardâ. What we want is to be that first board that you keep on the wall or in the basement because itâs the one that got you hooked. We want to be the ones to introduce you to the thing we love the mostâŚthe world of snowsports.